DBS has introduced an upgraded generative AI–powered virtual assistant for corporate customers, called DBS Joy.
Accessible via the bank’s corporate digital banking platform, IDEAL, the assistant offers round-the-clock support for corporate banking inquiries.
When queries are more complex, the system routes users to a customer service specialist who is aided by a digital co-pilot.
DBS also intends to expand the service to additional key markets, including Hong Kong and India.
The virtual assistant was built in-house and combines large language models with the bank’s internal knowledge base.
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